Ever heard of the laid-back luxury wedding video niche? It sounds a little like an oxymoron but this week on the How To Film Weddings podcast we find out how really knowing who your ideal client is can help you find markets like luxury couples that are really easy to work with. John flies solo on this episode to interview Dan and Nardia of Foolishly Rushing In, a wedding photo and video team from California that is absolutely crushing it in the luxury market. They share their story, how they’ve figured out who their ideal client is, how their business has changed over the years, and much more.